
Google employee Sara Rowghani stands next to an enlarged model of the Nexus One phone at a demo in Mountain View, Calif., Tuesday, Jan. 5, 2010. (AP Photo/Jeff Chiu)
If you thought that the world would change with the release of a Google-branded phone on Tuesday, be assured that sadly it did not.
At least not yet. It just got one more cool phone.
You can buy the Google Android OS phone, dubbed Nexus One, unlocked directly from Google, but in the U.S. the only place you can really take it is to the U.S.’s fourth largest carrier, T-Mobile. Or you can buy it through T-Mobile for a hair under $200 and pay about as much per month as a Palm Pre owner and about $20 a month less than an iPhone user.
What would have something revolutionary looked like?
How about a smart phone starter plan, deeply subsidized via ads, that offered with a cheap data plan to entice the “I don’t need a smartphone” crowd into joining the revolution? Even better, would have been an order form where you could buy the Google phone and then choose from three or more carriers who are competing to provide you with a data and voice plan — just like you do when you buy a laptop. Instead, there’s just the one option — T-Mobile, which costs basically the same as all the other smart phones.
Google clearly wants the mobile phone world to look different, it’s just not clear that this phone or its current manufacturing strategy will actually bring about the changes in the telecom world that Google is looking for. (continuare…)